Benissa is present, once again, at FITUR in Madrid, from today, January 22nd, until Sunday the 26th. FITUR is the first annual event for tourism professionals. The world's leading trade fair for inbound and outbound tourism markets in Latin America. The mayor of Benissa is attending the fair's opening. Arthur Pocket, and the Councillor for Tourism, Virginia Pérez.
Benissa launches its new tourist web portal
Benissa Turisme's first appointment at FITUR was held this morning with the presentation of its new tourism website. A project framed within the Tourism Sustainability Plan (PSTD) financed with Next Generation funds from the European Union. The new website will integrate the Tourist Intelligence System and the Digital Twin, two tools that allow the analysis of key data on the behaviour and preferences of visitors.
"Today we are launching our new tourism website, which positions us as a modern, accessible and innovative destination," Pérez said.
Benissa consolidates the #BenissaNaturSport brand
Benissa, with its privileged location between sea and mountains, is positioning itself as a benchmark in sports tourism. nature in the Valencian Community, managing to sustainably combine its natural resources and its sporting offer, attracting both visitors and residents to enjoy a wide range of outdoor activities.
The #BenissaNaturSport brand continues to grow and, once again, will be present at FITUR SPORTS. The #BenissaNaturSport2025 brochure will also be present at FITUR SPORTS thanks to the Provincial Board of the Costa Blanca. This body will hold meetings with the main actors and agents specialised in this field.
Gastronomic tourism: tradition and Mediterranean flavour at FITUR 2025
Thanks to Restaurante Pizzeria Chaplin and with the sponsorship of HostelBe, which celebrates its 35th anniversary this year. historyBenissa Turisme will bring to FITUR 2025 a show cooking that combines tradition and Mediterranean flavor.
On Friday, January 24 at 10:30 a.m., Vanesa and Miguel (Restaurante Pizzeria Chaplin) will prepare a Cruet de Peix, one of the signature dishes of our region.








